Learfield Licensing Partners’ Specialty Brands division focuses on creating meaningful brand connections with consumers through strategic licensing and product line extensions.

Learfield Licensing is an industry leader in trademark licensing, providing full brand management to more than 600 clients in the United States and Canada.  The core systems and technology developed by Learfield Licensing supports the Specialty Brands division, providing an unprecedented level of tracking, reporting, and intelligence that allows us to continue to grow our clients’ brands in both new and existing channels.

Our Specialty Brands division is comprised of some of the industry’s top brand and licensing strategists who work with manufacturers and retailers to develop programs for traditional licensed merchandise, as well as creating new opportunities for product lines and brand extensions.  We work with compelling brands in sports, entertainment, lifestyle, travel and tourism, food, the arts, and celebrity.